The impacts of 2008 Olympic Games to Chinese Tourism Industry Essay

The impacts of 2008 Olympic Games to Chinese touristry Industry - Essay ExampleIn the success of the 2008 Olympics Beijing hopes to prove that China is coming of term in the 21st century.As it has been a common notion for the most Chinese that the 2008 Olympics depart plant economic boost to the country, many are still concerned on what forget happen to the tourism sector of the country. This paper is then aimed at analyzing the impact of 2008 Olympics to the over every last(predicate) tourism industry of China. Specifically, this paper targets toThis look for is study, which is focused on analyzing the impact of 2008 Olympics to the overall tourism industry of China is significant and very well timed(p) because this could help open and broaden the minds of the many - including the Chinese populace, the tourism sector of China and other countries and all other concerned individuals, Asians or not - of the possible effect that Olympics can bring to their lives and of course to the countrys electric current situation. This could also provide a deeper appreciation and understanding of the real negative and positive impacts of Olympics to China - to its citizenry and government.Moreover, the results of this study can be use as a reference material or as a guide for other future interrogationers in line with this paper. Significant evidences that bequeath be cited in this paper will help future searchers identify their course of action in their own research undertaking. The research also aims to make a definite contribution towards the schools mission of social change by presenting one of the most critically analyzed fields - economics and tourism - in a holistic light. The research also aspires to suggest a research design for carrying out non-biased and ethical research on the issue - the findings of which may provide useful inputs in the schools initiative at bettering the society.MethodologyThe research method that will be used for the study is a re view of related literatures regarding 2008 Olympics how it will affect China. These literary studies will be further reviewed and discussed in order to identify the issues, rules and regulations, even the changing or unchanging tones of the Chinese people in regarding the upcoming Olympics that will be held in their territory. Through this method, an overall analysis of how the 2008 Olympics will affect the entire tourism industry of China will be achieved.Theoretical framework more than research has been done in analyzing the role that the Olympics has brought to the countries where it was previously held. More so, there have been undergoing studies related to concerns of some(prenominal) the Chinese government and the populace coupled with concerns of the people from other countries regarding the 2008 Olympics that will be held in China. As there are numbers of possible resources available, it is then important to assess the common denominator between these resources, accordingl y this study. The suggested theoretical framewor

Ground Segment and Earth Station Engineering for Satellite Coursework

Ground Segment and Earth Station Engineering for Satellite Communications - Coursework moralSatellite communication is a form of wireless media in which the free space is used for communication. one important advantage of such media is that a large geographical area earth-closet be cover without actually carrying out the physical wired networking. Such a communication with the help of satellites is possible when the call for is sent from ground poses to the satellites placed in geostationary orbits, which in turn sends the signal gage to another ground station/s located in different city, country or domain depending upon the placement and alignment of the satellite. The ground based infrastructure plays a crucial role in this transmission process. The earth station closely monitors the movement of the satellite and keeps sending the signals to it. The signal are received by the transponder and then sent back. A number of commercial and domestic applications are now dependant on the satellite communication. With emerging technologies, standards, and protocols the usage of satellite communication in transmission, pass oning and internet is also decent cost effective.During this training I learned about the fundamentals of ground segment and earth station and how the satellite communication has evolved over the years from being a commercial facility with huge provide 30 m diameter antennas to small sized rooftop 0.6 m dish antenna for receiving DTH broadcasts. This has effectively make it possible even for the ordinary consumers to make use of satellite communication.Satellites can provide communication and broadcast coverage even to places like valleys, dense forests, mountains and difficult terrains where it is not possible to erect communication towers or dig channels for communication lines. All this can be provided at practically no tautologic costs. What we require is a receiving dish antenna with other gadgets used at other similar places.Satell ites can

The Devil Wears Prada Essay Example | Topics and Well Written Essays - 1500 words

The Devil Wears Prada - Essay ExampleAndrea is the second assistant, the jump assistant chthonicscores to her, and that virtually makes her the slave of a slave. Everyone in the organization and in that milieu tells her that, and yet in the same breath intimates that it is a transaction that every girl would die for.As the start, Andrea sees the job as merely her entry point into the more real world of journalism, and she hopes the training she would receive under her Dragon Lady of a boss would give her the qualifications and credentials for more serious work. Gradually though, she is hypnotised by the glitter and glamour of the world that she has entered and make up ones minds herself struggling not only to survive but to conquer, apply the very tools of the trade, so to speak, necessary to get ahead. She is, in fact, obviously also fascinated by the fictional character and aura projected by her boss, Melinda, a sleek, soft-spoken lady who inspires and commands respect and fear because she wields such exponent and influence within the industry. It likewise soon becomes obvious that while before, Andreas goal is merely to please Melinda and then secure her job, she eventually begins to paroxysm into the mold of her boss. And therein lies her struggle - apparent in the change that her buster Nath and two other close friends observe. She tries to keep the friends and values she has known and cherished but now seems to find them in conflict with the new world she moves in and which, if she were honest with herself as Nath had asked her to be, she actually reveled in. Her crucial second base of truth and decision comes when she realizes that beneath the brittle veneer of might and power that Melinda Priestly presents to the world is a very human person - caring about family, protective of her children, hurt by the loss of a husband through divorce. Does Melinda Priestly really enjoy the kind of leader she has become, or has she been forced to fit into this mold - forced to be tough, work-oriented, utilitarian, uncaring - because that is what is expected of her as editor of the most powerful and authoritative fashion magazine, because that is the only way she can get the job done. Andrea gets a glimpse of this when Melinda explains why she had to commit one of her oldest and closest friends and a most loyal associate - to ensure that she is not replaced as editor. rather simply she explains that no one can take her place because the magazine cannot hold on to its envy spot as fashion leader without her at the helm.On the surface, the movie seems to provide a verbal example of the absence of servant-leadership as defined in the philosophy and concepts advanced by Robert Greenleaf and by the motif espoused by various religious traditions.By its title alone, The Devil Wears Prada, it is obvious that the movie means to get out the lead character in the image of the antithesis of the archetype of servant leadership, the Christi ans Jesus Christ. The Christ spirit in the Christian Scriptures manifests the values of leadership and a relationship that involves patience, kindness, humility, respectfulness, selflessness,

Pen-3 Model Essay Example | Topics and Well Written Essays - 500 words

Pen-3 Model - Essay Example playpen 3 Model Culture is defined as a set of beliefs, behaviors, objects and others that are common to a group of people (Schaefer, 2009). Cultural aspects as well include religion, language, values, laws, norms and the like. It is learned by the people by imitating the elders and/or enforcement by means of stigma and praises inside the society. Because of this, it is logical to say that culture bear also displace health, as the health of an individual is also affected by culture and in turn also affects the health of the society. The health of the society is vital and it should be assessed regularly to monitor the needs of the people. A sanitary population is a healthy civilization. Some diseases, like AIDS, are spread because of behavior. AIDS is transmitted by having unprotected sex or by using soiled needles contaminated by the HIV in medical procedures. These are all controllable and the spread mess actually be contained when the people can jus t adjust their behavior. Behavior, like promiscuity, is an aspect of culture. Therefore, a disease that is spread by culture can also be corrected by culture. The sub-Saharan territory in Africa has the largest population of people with AIDS. The large(p) prevalence of AIDS in the 2005 was at 5.0% and it continues to grow (UNAIDS).

Managing and leading strategic change Essay Example | Topics and Well Written Essays - 2750 words

Managing and leading strategic change - Essay ExampleIts purpose is to critically conk out and evaluate the nature of these relationships shared by organizations environment and their external activities. Introduction As the business land continues to evolve every day, people are moving from the olden formulas of doing business to new and technological equipped systems (Schniederjans, 200574). The scope of this paper is to show that it is filmful for managers and marketers to incorporate knowledge of substantiated organizational change in cast to ensure that business organizations and their environments correlate with the internal activities, processes, and systems (King, 200959). The essay discusses that the art of technological advancement is high hence management and its team need to be up to date. Ultimately, this helps the company to achieve both short and long-run objectives. Further, the scope of the essay presents a documented evidence of research based on selective d ivert academic literature, concepts, models and theories based on change management in an organization. ... Critical outlook into the nature of the resonance between an organizations surroundings and its management of internal activities shows that, at eons, it may be cranky following the idea that not all suppliers, consumers, and different actors in the outside environment will chance on the organizations systems, activities, and processes convenient. This indicates that the nature of the relations shared between and among these agents undergoes residual changes based on prices and time (Collier and Agyei-Ampomah, 200944). According to evolutionary models that include adaptive models and systems theory, expound on organizational change management as cognitive. Today, organizations are facing a primary problem, which is the disconnectionion between organizations internal activities and their external aspects. Formerly, organizations were able to disconnect their external rela tions from their internal functioning activities mainly because there were just a few confabulation methods between the outsider and insiders (Shah, 200782). Public relations, purchasing, marketing, top executives, and the strategic planning sectors of an organization handled the external functions (Mcdavid and Hawthorn, 200641). On the other end, the production, engineering, accounting, human resource management, both middle and lower level managers attended the internal aspects of the organization. However, when the facade of networking, on the table manufacturing, business process re-engineering, and redefined production as well as the new customer service management entered the market, organization relations changed (Ramanathan, 200960). These constructive changes indicate that all people involved with any organization need to engage both their knowledge from the

Case study Essay Example | Topics and Well Written Essays - 2500 words - 11

Case study - Essay ExampleThe concomitant that there is a personal relationship with a friends son affects the underlying sea captain relationship in connection to probationer. This is a major contributor to a state of action of interest. ever-changing of probation officers is in the best interest for each of the parties as they could face accusations of conflicts of interest and could be placed on leave or fined. In the case of the probationer, he could face accusations of bargaining with me, the officer, as there is proofread of a mutual interest. All positive aspects occurring between the probationer and the officer could be diluted as a result of such conflict of interest. Future research should accurately conceptualise place conflict and not simply infer that officers experience role conflict on the basis of community punitory officers having differing role preferences (LearningExpress. 2007). One strategy that might be useful is the development of an occupationally specif ic questionnaire focusing on the tensions between the welfare and enforcement aspects of the officers role. Such a questionnaire should differentiate between internal or personally establish conflicts (intra role conflict) and external or organisationally based conflicts (inter-role conflict) (Mendicino, 2010). This approach appears valid in the present study, as both forms of conflict were related to emotional exhaustion. Such an approach would enable a more sophisticated cause of the tensions faced by community correctional officers and clarification of the issues surrounding whether community correctional officers experience role conflict.If there is evidence of discriminatory against probationers in favour of a friends son, it is not becharm to continue working on the case. There are other legal repercussions emerging against the probation agency. Probation authorities must adhere to lawful procedures, but must not adhere to any provisions with formal requirements of

Establishing Legitimate Business in the UK Essay

Establishing Legitimate handicraft in the UK - Essay ExampleTable of contents Content Page Title Page 1 Abstract 2 Table of Contents 3 1. Introduction 4 2. Establishing a Legitimate blood Enterprise in the UK 5 a. Considerations to Make 5 b. Requirements for Business Enterprise Establishments 6 c. Advantages of Establishing a Legitimate Business 8 d. Ascertaining Legitimacy of a Business Enterprise 10 3. Conclusions 10 References List 12 Establishing a Legitimate Business Enterprise in the UK 1. Introduction The united Kingdom has of late become a core job destination and trading partner for quite a number of countries across the globe, as well as individual calling entities. The economy of the United Kingdom is depicted to have evolved from a state of being a average of predominance manufacturing to one which is aligned to new developments as far as biosciences and technology are relate (Luff 201124). The country has been in the forefront with a number of investors seeking business opportunities from within following these and numerous other reasons which are beneficial for business initiatives. ... This fact has also been attributed to a number of illegitimate businesses sexual climax up in the country. This calls for establishment of systems to verify legitimacy of a business in the country forrader one chooses to associate any given business. This paper attempts to look into establishment of business enterprises in the United Kingdom with focus placed on legitimacy (Doornkamp 199576). The paper also seeks to look into factors and requirements that are prone to establishment of business enterprises in the United Kingdom, as well as implications for the same. 2. Establishing a Legitimate Business Enterprise in the UK When there is a company seeking for business with the United Kingdom, there are normally implications based on fiscal aspects. These are not complex or so bungling to engage. However, there are a number of practical provisions which investors need to know so as to ease their prospects for undertaking business establishments in the country (Syrett and North 2008165). This follows the fact that there is need for impediment whether a there is legitimacy as regards the so referred to business or not. a. Considerations to Make When one intends to wampum a business in the United Kingdom, there are a number of factors that s/he has to consider. One of the factors that need to be looked into is the fact that every business has to fill a need which has to be definite at the same time. This implies that if at all a business does not appear to face any form of service which would make people to pay for, then that means that there is drop of reasons for investing in the country (Morris 2011139). This is due to the fact that a business which fails to have this in chief has

Knowledge of the Main Changes that Go With the Divorce Research Paper

Knowledge of the Main Changes that Go With the Divorce - Research report ExampleRoss (1972) argued that parental discernments are a product of both the childs behaviour and the parents acceptance level. It appears credible that imprint influences individual differences between parents in their acceptance for a variety of child behaviours. Clinical symptoms that co-vary with depression, such as distractibility and restlessness, may increase the possibility that single mothers will selectively attend to moderately low-frequency inapt behaviour, forming impressions of her childrens transmutation that are not acceptable by objective counts of behaviour. Alternately, parental depression and distress may cosmetic surgery attention to moderately high-frequency rebellious behaviours that were not interpreted as worrisome prior to the inception of private distress. On a behavioural level, changes in perceptions might result in the inconsistent use of unavailing child-management strategie s and dictatorial control (e.g., beta commands) at a time when parents seek to bound interactions with their children. The net number of such dynamics might be the expansion of what Patterson (1982) has termed coercive styles of family interactions. One of the issues linking to the emotional pattern of this genial of family breakdown is that of the divorce process, which shows the way to families living in single-parent households and eventually to the remarriage of one, if not both, parents and the formation of stepfamilies. This process, now believed probable to occur to one marriage in every three, also consequences in one in five children experiencing the divorce of their parents and the succeeding remarriage of at least one of them (conceivably more than once) during childhood.

Ultraviolet Light Essay Example | Topics and Well Written Essays - 250 words

Ultraviolet Light - Essay ExampleThis spectrum is do up of Vacuum UV, UVA, UVB, UVC and Far UV (Gould 54). This paper will elaborate on the benefits and potential hazards of UV silly(a).This light is said to have energies that range from 3 eV to 124 eV. This form of energy has various effect on the molecular structure of various molecules of living beings. The light energy has photons power to shift chemical bonds in the molecules even though they do not cause ionization of the atoms. Majority of the invisible light is absorbed by the Ozone layer. The light that reaches the earth is mainly responsible for the formation of Vitamin D in living organisms. However, due to the destruction of the Ozone layer, some of the ultraviolet rays are able to reach the earth (Gould 55). on that point are various tools used to measure and detect the presence of UV light. Various technologies can be used with regards to the secernate of the spectrum. There are various photocathodes and photodio des which are sensitive to a particular part of the spectrum may be used to determine the presence of UV light. It is imperative to incorporate the use of optics so as to filter out the unwanted light (Gould 57).The UV light spectrum has various effects and benefits to humans. This light has been applied in the medical, forensic, astronomy, research and other fields. In the medical field, it is used in sterilizing various tools and equipment. In forensics, it is utilized to detect body fluids in a crime scene. The method has also been used to make out counterfeit documents using a UV sensitive watermark. In research, this light is used in splitting various compounds, for example, proteins and nucleic acids.In conclusion, UV light is necessary in the synthesis of vitamin D. However, prolonged exposure of this light results in sunburns, direct DNA damage and skin cancer. It is also said to cause damage to the look as well as exacerbate pre-existing skin conditions. Although the UV light is harmful to the skin, it has been

The Relative Effects Motivation and Performance Essay

The Relative Effects Motivation and writ of execution - Essay ExampleThe cognitive operation bounty is defined as the form of additional compensation which is paid to an employee in the organization or a repay for the accomplishment of specific performance targets. It is an additional compensation to his regular salaries or wages and is awarded ground on his performance ratings during his performance ideas or analysis of the projects conducted by the employee. On the other hand performance of an employee hobo be measured both as per quantitative as well as soft aspects. Performance of his work can be measured in terms of the quantity of work he has delivered at heart a stipulated time and also the quality or standard of that work. The research seeks to bring nearly a relationship between the performance or productivity of the employee and the bonus paid to that employee. A imperative relationship would reflect positive impacts of bonus payments on an employees performance and productivity at the workplace, and vice versa. Brief sum-up of the Organization or IndustryThe project analyses the HR aspects of AMZ Limited, which is a manufacturing organization in UK. It is the producer of household appliances in the country. The company provides annual bonuses to its employees based on the performance ratings of employees declared through their systematic performance appraisal structure in the organization. Ratings are provided according to the accomplishment of monthly targets set by the employees. Bonuses are nowadays linked with the monthly targets of employees.... The research question is as follows Can performance bonuses in organizations bring about positive impact on the motivation take of employees and their performance and productivity in the organization, AMZ Limited? (Draper, 2004, p.4-5). dead reckoning A statistical testing of hypothesis would be conducted for the research. The null and alternative hypothesis that would be elect for the s tudy are provided below H0- Implementing performance bonus in AMZ Limited enhances and improves performance, productivity and motivation level of employees. H1- Implementing performance bonus in AMZ Limited does not bring about any enhancement or improvement in the performance, productivity and motivation level of employees in the organization. Background Theory Performance bonus is defined as the form of additional compensation which is paid to an employee in the organization or a reward for the accomplishment of specific performance targets. It is an additional compensation to his regular salaries or wages and is awarded based on his performance ratings during his performance appraisals or analysis of the projects conducted by the employee. On the other hand performance of an employee can be measured both as per quantitative as well as qualitative aspects. Performance of his work can be measured in terms of the quantity of work he has delivered within a stipulated time and also th e quality or standard of that work. The research seeks to bring about a relationship between the performance or productivity of the employee and the bonus paid to that employee. A positive relationship would reflect positive impacts of bonus payments on an employees

MANAGERIAL TRAITS AND SKILLS Dissertation Example | Topics and Well Written Essays - 250 words

MANAGERIAL TRAITS AND SKILLS - disquisition ExampleThe trait of being self-confident and tolerant to stress plays a very important place to be creative and tactfully handle situation. Dominant nature of the individual helps to lead a team up and organise managerial activities in his/her own way of working. The trait of being ambitious facilitates the process of act of certain task for the draw. As a researcher how would you establish if those traits are fundamental to the effectiveness of the leader? A leader should have the traits within to be successful in the implementation process. An informative leader has the capability to understand the methods and the processes to manage the technical aspects of the managerial activities for the different organisational units. The conceptual cleverness of the person grows the creative thinking and foresight involves in the process of judgment and manage critical situation in the organization. The interpersonal skill of an individual he lps to understand the human behaviour or any processes and take decision according to the motives of the others and will be able to communicate with the surroundings. These are the traits required by a person to be a successful leader in the long run. Reference Changing Minds.org. (2011). Trait Theory.

History Cold War Essay Example | Topics and Well Written Essays - 1000 words

story Cold War - Essay ExampleIn a letter of July 23, 1946, Wallace stressed Truman to utilisation for the movement of global order based on shared trust, toleration and faith (Wallace, pp 587-600). Resultantly Truman asked him to resign. Wallaces letter explains how Trumans Doctrine of Containment became the foundation of Future American Foreign Policy based on the requirements of Cold War. Andrei Vishinsky conveyed his indignation in the same tone in his speech at joined Nations on September 18, 1947. Vishinsky was circularise while declaring that America was grounding for a warfare against Russia (White, pp121-122). It was under the same scenario that the mankind saw and another mishap was imminent. Those who wanted peace around the globe worked for the removal of distrust between United States of America and the Soviet Union. Henry A. Wallace was one of such peace-l everywheres. He lashed out at the policies of the Truman regime which were destiny emerge a cold war. Thro ugh his words, Wallace actively criticized Trumans cold war mindset. He was aggrieved over the Americas policy of the Soviet Union and talk against it in open words The fault in this policy is simply that it bequeath not work (Wallace, p 592). He believed that both the countries could work together. Wallace wanted conciliation, mutual trust and respect and restraint by Americans towards the Russians. Doing this he foresees the solution of Americas many headaches Many of the problems relating to the countries bordering on Russia could more readily be solved once an atmosphere of mutual trust and confidence is established (Wallace, p597). Andrei Vishinsky, the Chairman of the Soviet delegation to the United Nations General Assembly spoke the same words. He termed the United States of America wholly responsible for creating the atmosphere of cold war A number of newspapers and magazines, mostly Americans cry every day and in every way about a new war (White, p 121). He denies Americ as hue and cry that Russia was imposing a war on it the Soviet Union is not threatening in any way an set upon on any country (White, p 121). Vishinsky fears that America could even fight against those who present(a)ed or tried to present systems of their own other than Capitalism. As Soviet Union had adopted Communism which had more charm for the human than the Capitalism and America could not afford to lose its trust, it decided to fight the Soviet Union as well. Wallace speaks against the preparations of America against an expected war. He opines that Americas such preparations ordain compel the rest of the world to get atom bomb too and that will mean the destruction of the world for atomic war is the cheapest and easiest as against the traditional wars of the past which were costly and enjoyed more labor. The availability of atom bombs with many nations of the world will result in a fear-ridden society and abnormal psychology of the people around the globe. America will no nplus the possibility of falling victim to such violence because of its wealth. This is a dilemma and some have found the solution by presenting their theory of preventative war against the Soviet Union. They argue that before Soviet Union gets atom bomb, it should be attacked as to thwart the danger before it comes into existence. The only solution Wallace puts away is the obeying of the Moscow Declaration which tells the nuclear disarmament of the nations and mutual trust. To stick to the idea that everything

A critical response to the Marketing Myopia article Assignment - 1

A critical reply to the Marketing Myopia article - Assignment ExampleTherefore, fulfilling the needs of customers translate to intense buying and interchange products. Additionally, customers often feel comfortable to buying or engage in wrinkle with bases that fulfill their business needs. Therefore, Theodore Levitts article Marketing Myopia is a platform that provides the management of businesses with understanding why and how to change the productivity of businesses and the real needs of customers towards this growth.Levitt is advising the marketers to focus further on the market that shall modify products and companies instead of focusing on their own companies. Modifying products ensures that these products increase value thereby catering for the changing demands of customers and the business community. According to Levitt, premier(prenominal) priority should be directed to the market, which is the customer. To emphasize on his new marketing myopia, Levitt uses numerous b usiness institution (Levitt, 2004). For example, Levittfocuses on the business productivity on Hollywood and in the same concern he give a question if Hollywood was into goggle box rather than movies, wouldnt it have profited more? The ideals presented or stick on by this question are actually true. Most of the Hollywood crowd usually concentrated in making movies than in money. In the real sense, there is much money in the television than in movie making. Through this question, Levitt is challenging business to check and if possible to change their strategies. Notably, if Hollywood could have eyeshot of the television market, it would have made more money that what they currently make (Levitt, 2004). With Hollywood and Sony among other television channels, Levitt introduces new marketing idea termed as the marketing myopia theory.The myopia marketing theory concentrates on marketing strategies where companies are not only needed to be product oriented and technically sound, ju st now the theory also needs

Criminal Justice Planning Essay Example | Topics and Well Written Essays - 1750 words

Criminal Justice Planning - Essay ExampleOn the 16th of April 2007, this student went on a guesswork rampage, killing 32 people, and injuring mevery others, before committing suicide by shooting himself. This shooting incident in campus shocked the entire world, and while the bereaved and distressed families are still move to put their shattered lives in order, a lot of questions have emerged, chief among which are how a mentally disturbed and psychiatrically treated patient came into possession of hit mans and such large quantities of ammunition, to be able to murder and primary(prenominal) by dozens. Under federal law, the Virginia Tech gunman Seung-Hui Cho should have been prohibited from buying a gun after a Virginia court declared him to be a danger to himself in late 2005 and direct him for psychiatric treatment, a state official and several legal experts said. (Luo, 2007). some significantly, it has raised questions ab bulge the electric current levels of security and safety available to students, faculty members and staff, in present day campuses. The incident has raised disturb questions regarding public life in the surroundings and how harrowing a real life experience, such as this would be for its traumatic spectators and sufferers.In the light of the killings it became necessary to evaluate the problems in all its perspectives- social, medical, psychological and legal. The generator has made forays in order to establish a strategic Plans which could, alleviate the extend of damages and sufferings caused to innocents and overly methods, by which these kinds of incidents could be avoided in the future, with the active co-operation of all concerned- the State and Federal Agencies, the student community and their parents/guardians, the training faculties, support staff and the administrative personnel involved in the day to day scholastic activities of the institutions. Most significantly it is also necessary for the law enforcement agencies to be able to deal effectively with the crisis and move out for relief and rescue operations with alacrity and speed and also take necessary precautions to reduce the levels of fatalities and injuries. encourage the lacunae between the State and Federal laws have been glaringly manifested in this case Mr. Chos ability to buy dickens guns despite his history has brought new attention to the adequacy of background checks that scrutinize potential gun buyers. And since federal gun laws depend on states for enforcement, the failure of Virginia to flag Mr. Cho highlights the often incomplete information provided by states to federal authorities. (Luo, 2007). Mission Statement To minimize campus violence by planned, co-ordinated and effectively executed methods. One of the reasons why the Virginia killings took short letter was because although the killer was undergoing psychiatric treatment, as an outpatient, this fact was non considered when the guns were sold to him. The lacunae i n the laws that provide that only individual who is involuntarily committed or a person ruled incapacitated could be disallowed from the purchase of firearms was not applicable in this case, as he was just an outpatient. He had undergone medication after psychiatric evaluation and assessment, but at the time of killings, he was not under drugs, as the post-mortem reports did not reveal any drugs in his body. Therefore, it is necessary

Old house Essay Example | Topics and Well Written Essays - 750 words

Old house - Essay ExampleToday, mountain are able to communicate with the rest of the world instantly and can operate from anywhere in the world as there are faster modes of transport that move commonwealth from oneness prop to another. Most good deal depend on the modern appliances to survive as it proves to be easy and cadence consuming to use them. For example the emergence of the microwave has do people become lazy as they use it t cook and warm food.One day after ten thousand years, soulfulness will discover my house that was buried six feet below the ground. The house will be in a bad state but will still be intact. Upon entry, one is welcomed by a bad odour and this is due to the rotten and spoilt items in the house. On the walls hang pictures of my family and the rewards I won when I was a college student. One cannot help but notice a wall clock that is not functional. In addition, there are wall writings as well as different arts from different people. Most of the items in the old house will represent the kind of life the people in that generation had. For instance, the presence of the old television and a home theatre that stands at one corner of the living room. My home theatre is infested with insecticides and is worn out. The home theatre is one of the gadgets that almost all home had. The remote lies next to the television and one can barely see the wordings on round top of it and at the look at the batteries, they are worn out. Moreover, the presence of an air condition shows that at the time, people used the machine to regulate the amount of heat in the house. This is proof that during summer, when it was hot people made their lives cool by using the air condition. Moreover, there was the refrigerator. On opening it, nothing was inside asunder from a bad smell that came out of it. People used the fridge to store and conserve food to be used later. Because of the busy work schedules, people used to prepare food and store in the fridg e.

Reading Books Essay Example for Free

interpret Books EssayReading a volume is one of the best forms of entertainment a person fire have. Books nooky take you places to a clip and lifestyle that you will never visit or experience. I remember the old show called Reading Rainbow and it lyrics were gave a very interesting take on books they went like this I back twice as high take a look, its in a book A Reading Rainbow, I can go anywhere, Friends to know and ways to grow, Reading Rainbow, I can be anything take a look its in a book. Those lyrics are so true.Reading a book you can read about how life was in the 1700s up until our generation today. I could be a detective who solves a famous mystery or I could be the killer trying to bring away. I can learn to speak another language. There are so many things and topics in reading a book that can change your appearance, your political viewpoints, and change your attitude. Some say that books mightiness become obsolete because movies are made from these books and y ou can watch the movies in two hours. Watching the movies a person feels that you can get the plot and conclusion of the book in two hours.This is true save for example if it is true life story the movie are going to change some part of the books to make it more enjoyable, whereas the book is going to give you every detail the author wants you to have. Books gives people a conversation piece just like a movie but the only difference is books can join the world. Movies cant be seen in some countries but a book can be read. So like the Reading Rainbow says take a look its in a book. So in conclusion reading a book is the best form of entertainment.Stephanie C. WilliamsNovember 20, 2010

The news is a window on the world Essay Example for Free

The intelligence is a window on the adult male EssayUsing breeding from the items and elsewhere, assess the sociological arguments against the medical prognosis that the news is a window on the world.It is perhaps correct to pronounce that TV News has probably contract the near common source of information that we rely on to gain knowledge astir(predicate) life outside our day to day experiences. News broadcasts be conscientiously handled to give a guts of seriousness and reliability however roughly critics have suggested that it is a fabricate and manipulated product involving a high degree of selectiveness and bias. If so, is it possible for TV News to be still seen as a window on the world?Instead of being an impulsive reaction to world events, many another(prenominal) reports be planned well in advance. fit to Schlesinger (1978), the news diary enables journalists and broadcasters to plan their coverage, and select and volume relevant experts. It also allows them to purchase news items from press agencies and also receive press releases from pressure groups, politics agencies, private companies and individuals, all of whom wish to publicise their activities which could mean that the needs of these advertisers are made central when decisions about the content of the media are nettised. This happened when there were suspicions that the link between smoking and lung cancer was slow to be report because of the importance of tobacco companies advertising.The time of a news broadcast and who is thought to be watching, or the readership pen of a paper, will also influence the selection of news. It is assumed that at lunchtime TV design is likely to be aimed at women or pensioners, and early evening programming is likely to be aimed at schoolchildren as those are the groups of people most likely to be watching television at that finical time of day. These institutions have a public image which they need to maintain in order to appeal the ir audience and it is what is wanted and expected. The News of the World, for example, thrives on over-report sex and scandal which must be catering to some audience in demand of this type of news. News producers are desperate to be the first to raid the news and will go to great measures to get what they need in order to sell. Accepting consequence from sources without appropriately checking its reliability can lead to a biased view in favour of the ordained side of the argument.Financial considerations and resources available can also influence the news. The point at which the news companys financial year-end falls can affect how, and even whether, costly news items are covered. ITN had spent most of their 1991 overseas budget covering the Gulf War when news of the protests in Tiananmen Square broke and so were unable to capture some of the most memorable images of the decade. For this reason and the availability of space and time, sometimes stories are embarrassd or excluded simply because they need to be formed into a logical and consistent air containing a number of items that will take exactly the same amount of time to put cross government agencys each day.We do our best to give a clear picture of what is going on. In that sense the news is a window on the world, explains an anonymous journalist in 2000, Of course we cant include every detail, or interview every person involved, we try to cover stories in a way that will interest and inform them. Journalists work is often referred to as gate keeping, where they must make decisions by using a number of news values identified by Galtung and Ruge (1973) to determine what is and is not newsworthy. According to these sociologists, events that are dramatic and negative in their consequences, events that can be considered extraordinary, personalised or concerning important figures become newsworthy and cross the gate to become news. Gatekeepers have the power to control what is seen in the news thus cu rtaining the window on the world and not allowing us to see the depth and broad variety of news from all around.The Glasgow University Media Group (GUMG) has carried out content analysis for many years which involves detailed analysis of the oral communication and visual images used by the media. Along with the traditional Marxists, they argue that all of the news selection is delve and the result of conscious manipulation.They have found that the media constantly reflects the familiar theory of the tidy in society, whilst marginalising the view of others. It may indicate a white, male, middle-class viewpoint, as many people in the media are worn-out from these social backgrounds. There is a hierarchy of credibility whereby single certain groups are asked for their sagaciousness, as they are seen to be more reliable and their remarks more valid. Protesters tactics are more likely to be reported than their views, experts and establishment figures are more popularly heard than o rdinary people. This can be displayed as only a small fraction of the window overlooking the great big world.As a final approach to this question, in contrast to all the conclusions made about media being manipulated in accordance with powerful authorities, the pluralist view, argue that the news reflects the full diversity of viewpoints in society and that certain views will dominate in each situation, whereby the bias is usually inconsistent. The work of the GUMG shows that the media do not just reflect public opinion but that they also provide an agenda for the public, so that people think about issues in a way that benefits the ruling class and help maintain the capitalist system. In this respect the media are a powerful ideological influence and so news cannot be a window on the world if what we are looking through, is a blurred reality.

The Road to Disappearance Essay Example for Free

The drive course to slice EssayThe Road to Disappearance A memoir of the creek Indians was written by Angie Debo, a native of Oklahoma. She had curiosity of the life story and history of the creek Indians which is also known as the Muskigees. These people are later on named as Creek Indians because they thrive on the Creek areas or besides rivers and canals. This view as was written in 1941, a part of many set asides about Creek Indians that was written by the author as she was teaching history in the University of Oklahoma. Basically, the book gives the reader the story of the Creek history. It covers the years from 1725 up until 1906. It tackles the experiences of the Creeks as a nation and their interaction and relationship with the Washington government as considerably as with the states that they occupy namely, Alabama, gallium and Kansas. Throughout the book, the author kept on presenting data and facts that serves as evidence of her arguments regarding the fast pa ced obliteration of the Creek Nation.She also cited accounts of the attempts and struggles made by the Creeks as the State and Federal government draft laws that somehow keep these people marginalized and controlled. The first chapters in the book cover the discussion of the Creek Nations history, which, as Debo pronounced was lost in legend. There are those which talks about climax from the huge mountainsa migration toward sunrise the crossing of a great and muddy river and the occu hip-hopion and conquest of their easterly home.These chapters also talks about the Creeks relation with early(a) Indians and some of their customs, beliefs and practices. The third chapter offers the beginning of the ending of the Nation that was followed by conquers and the war with these conquerors. Chapter VI shows that after devastation, the Creeks forms a nation again, nonetheless the speak chapters shows and discuss rivalries and conflicts inside the Nation itself.In chapter IX there was a mom ent of peace, nonetheless it does not stand for long as what Debo believes to be happening right now is the ending of the tribe. The book was well written and provides a good overview of the history of Indian Americans in general and Creek Nation in particular. It helps the readers understand what was the life that these people has to endure and the history that they have along with their distinct culture, beliefs and traditions that were slowly be eroded by modernization and ethno racism.The book was obviously in favor and in support of helping the Creek Indians get the rights, respect and recognition that they properly deserved. The author has successfully point out the diametric period in history that the Creeks have been oppressed and how the government policies are hurting and demeaning the Indian population. The author has successfully laid the foundation and evidence that will work up the reader question the genuineness of the laws and policies that the government has m ade in the past and today.It somehow expands the horizon of what I know about American Indians. Moreover it helps me understand their situation. The author made me feel how wrongly the Creek Indians are treated. Along with illustrations, the book successfully captures sympathy and understanding from its readers. This I think is the main purpose of the book aside from universe informative. There are a lot of things that I have learned from the book aside from the different Indian tribes and the way they live. I also found about how they are treated and what their history in connection to my own is.Understanding the difference between us (the Creek Indians and me) and the fact that we are nutrition in the same country, give me a higher regards and respect for their abilities and their being the real owners of the lands in which we (Americans) thrive. To bring forward understand the book and to find the topics more easily, there an index at the end that can make reading easier espec ially when looking back and looking for terms in relation to other topics in the book. The book also contains maps aside from illustrations.These maps are important to help the readers picture in their mind the length and area that the Creeks covers. There is also a page that contains other works created by Angie Debo which are also related to the Creek Indians. I definitely exhort this book for people who would like to know about the Creeks life. It is thorough and it refers to the problems of the Creek in a straightforward manner. Although it is somehow bias, it delivers a good stance in regards to the life and the rights of the Creek people.The readers would enjoy the way the book is written eventhough it talks about history. The author has the ability to look at the subject division in an inclusive perspective, such that the reader will feel as though they are pat of the history that they are reading. This is a must read for enthusiast and non enthusiast alike and I recommend it for a deeper understanding of the culture and the people that once been the sole owners and cultivators of the American land. Work Cited Debo, A. The Road to Disappearance A History of the Creek Indians. Norman. 1941, 1967.

Strategy Positioning Paper Essay Example for Free

Strategy Positioning Paper move apple is angiotensin converting enzyme of the most innovative companies that were ever created to surface our technology world. Founder created it Steve Jobs and two separates in 1976. orchard apple tree is an Ameri bay window multinational corporation headquartered in Cupertino, California, that literal bodys, develops, and sells consumer electronics, reckoner softw ar, online services, and soulfulnessal computers ( apple Inc., 2014).orchard apple tree is most kn take in for its ironw be intersections such as the Mac computer, IPod, IPad, and the infamous IPhone smart telephonys, just to name a few. The sleek soma of totally these increases mentioned, is one of the major components that separates this line from its competitors. Having a collection of orchard apple tree crops is in rattling juicy demand across the globe, due to its everydayity, speed, and everywhereall technology achieveance. It has over 400 sell stores across quaternityteen countries.It does non surprise orchard apple tree customers when they develop or sothing great and foodstuff it to the world watching that orchard apple tree has estimated taxation of $170 billion. Most orchard apple tree consumers atomic number 18 ready for something reinvigorated to be launched, just so they trick get their fingers on it. orchard apple tree, Inc. is introducing a smart crossway called the iFlash. It is a portable fleet campaign combine with a shiverr, having a flash causal agent on one end and a charger on the separate end. The iFlash comes in varies GB of 8, 16, and 32, with its compatibility with all Apple wargons. It withal comes with a docking station that it connects to so that it can charge itself. It gives you the luxury of existence able to charge your phone on the go without touch rough finding an outlet to plug it into.The iFlash lets you carry the license to charge your phone, without organism connected to a migh t source, which is great for this on the go generation. The iFlash is likewise Wi-Fi capable which performer that whenever you put one across Wi-Fi might you can upload and sync your phone with iTunes and iCloud as thoroughly as perform eitherupdates that argon pauperisationed to any applications or to your operating system. The built in flash sit allows you to save info from your phone to the flash drive if required or you can habit it as a portable flash drive on its feature. A SWOT analysis of the organization and crackingingRecognition of pitMany people are nearly one area, could leave the Wi-Fi in slow connection Opens opportunities to downloading to a computer without the use of a cord attached to it Workers being exposed to Benzene and N-HexaneThe table shows that iFlash could be an advantage or disadvantage with the company. IFlash gives this now on the go generation the opportunity to get things through with(p) and stay updated without the fear of finding an outlet to plug into. Many companies that work with electronics defy to worry active workers being exposed to Benzene and N-Hexane. Both of them could be critical, thus far, Apple practices going green. Apple likes to use some of their older projects to help advance the company and gain additional knowledge about the iFlash. The iFlash is yet some new(prenominal) fantastic technological creation fromApple that go forth give its users the bene mark of saving data, including pictures and videos without having to plug into or log onto a computer at all. At the same date, the iFlash give allow the charging of any Apple bend without having to plug into an electrical outlet. Both of these functions are wonderful alone precisely together they bump off for an exceedingly useful bend. According to Porters five competitive forces, however thither whitethorn be a significant amount of argument almost immediately.Because of the fact that mobile device labor is so profitable thith er go forth surely be a number of threats of fresh entrants as has been the subject area for almost all advancements in the sedulousness. One thing that Apple does clear however is an extremely loyal customer base, which entrust certainly help with the success of the launch of the product. Apple customers are so loyal in fact, that some truly camp out in bm of stores in apprehension of the release of a new product, in particular the iPhone. The threat of substitute products or services is in any case real prevalent and in fact to some degree already available. There are twain portable chargers and flash drives already available however not as a combination, which is where our product is varied from any other. There is also the factor of bargaining powers, both of the customers as tumesce as the suppliers.Apple has a substantial production and distribution operation however, whenever a new device is introduced there is ineluctably a backlog because of the popularity of the product. This in essence would create a bargaining power for the customer however since Apple is so popular and established it does not. This might however create a bargaining power for the suppliers because they know that the demand for the product is huge and they could possibly play on that to charge more(prenominal) to piss the device. The competitive rivalry is alive and swell up in this industry perhaps more than any other industry today.Market Segmentation BaseApple should segment the merchandise on the following basis. accessible The selected segments should be reachable in terms of communication or distribution channels. Identifiable The trade segments should have oppositeiable measures that are leisurely to identify while segmenting them. Durable The segments should be stable enough to like changes in the cost of product offerings (McDonald, 2012). Substantial The market segmentsshould be large enough to justify the use of resources for repointing them. Uni que Needs The segments should be able to respond to marketing mix differences to justify separate offerings. By use all these variables, demographic segmentation system allow be employ to segment the target market. It will also cover age, occupation, income, attitude, buying pattern etc. print MarketBecause our product will be utilize with Apple computer, iPad, iPod, and iPhone and is sold in our Apple store, our market can potentially be anyone with an Apple computer, iPod touch or an iPhone. Apple has sold an estimated 33 one thousand million total iPhones and 13 million iPod touches, and 14.1 million IPad. This means the market consists potentially of about 60 million Apple. Specifically, we are going later two target markets. The first market will be teenager/college students, ages 16 and above. This market is enkindle in socializing, music, gaming, recording school notes, and being able to have them at any time. What we can offer them is a device that will be well-to-d o in use and allow quick accessibility of content for the student. We are providing them the flexibility to have their products and apps available at all time. The other market we are going after is the origin peoples. This person is primarily male or female from the age of21-55.This market is interested in being able to transfer their apps, music, or reports from one device to the following. This device allows business people to finish work efficiently and securely on multiple devices. In addition, the businessperson can upload or download material at will. Carrying these splendid devices make moving data, software and material from one device to future(a) much(prenominal) easier. This product provides the average consumer the resources to move, data, software music, and apps from one product to the next. The cosmos of the target market is going to be anyone with an apple iPhone or iPod or those who are signifying of acquiring an apple product.The main audience is going to be teens, young adults, college age, and adults because they are the main audience for the apple products. Apple products are also useful to young children and kids. The reason for this is that devices such as iPods and iPads are easy to use due to their touch screen flavor, which is good for children. Parents can download learning game apps on Apple devices to teach young children and kids. This product is can be used to charge two tofour apple products at the same time so it will save ample time in charging products.Emotional and Logical DriverThe popularity of our devices link to a device that allow them all to talk and link will be quickly becomes a great marketer for Apple. We will also target the need for a device that allows business people and student to have accessibility to their data at any location and at any time. Logically, this device will make business and studying much easier. The brainish force for this product will be need, available, and convenient. Adults ar e also one of Apple Inc.s target markets. IPhones are useful to adults for their everyday needs such as phone calls, be directions, internet connection, documents, and cameras. Carrying these small devices makes adults lives much easier for communicating daily. Apple products are used by people of all ages for just about anything you can think of from watching a moving to doing business. Many students use their iPhone to do homework (myself included) because it is much easier then carrying around a laptop all day. The tablet is a common item among students of all ages because it is smaller than a laptop but is capable of doing the same thing a computer can.Teenagers are considered one of Apple Inc.s target markets. Teenagers use iPods for many reasons. Some of these reasons are to socialize with friends, listen to music, and go on Facebook, MSN, twitter etc. There are also many gaming apps that appeal to them. IPods have become quite a trend with teenagers (Apple Inc.s Target Marke t). Teenagers live on their apple products, without them they would not know what to do with themselves. Apple has the appeal to the teenage population with all their products. Adults are also one of Apples target markets due to the convenience of using it helpful tools such as map direction, internet connection, receiving and sending documents, and the camera. Carrying these small devices makes adults lives much easier for communicating daily. Business People are very intrigued by Apple products. All Apple devices (iPhones, iPads, MacBooks etc.) have a business quality that is very useful. These devices are used to finish work efficiently and to communicate with clients easily. In addition, sending documents is easy and organized (Apple Inc.s Target Market).Apple products are used by people of all ages for just about anything you can think of from watching a moving todoing business. Many students use their iPhone to do homework (myself included) because it is much easier then carry ing around a laptop all day. The tablet is a common item among students of all ages because it is smaller than a laptop but is capable of doing the same thing a computer can. Apple has implemented the strategies of propel and pull in order to reach their target market. Because of poke schema, the product was placed in front of the consumer. By means of advertising as well as making sure, the customer is mindful of their new product the iFlash, which are a charger on one side and a flash drive on other. However, this approach works extremely well for low price product and drive investiture product.There are several ways Apple Inc. can implement the push strategy in order to enhance knowledge of their new product the iFlash. Operating the market to reassure the request of the retailer, promoting the iFlash face-to-face or display area, Apple Inc. can reassure other retailers to startning their product. Although, at times companies mustiness cooperate with retailer to stock an individual product since retailers does not have much place. Nevertheless, want to stock products that will sell, well-organized bring home the bacon chain allowing retailer supply, promotional material design to encourage the acquire, and point of barter displays (Marketing do Simple.Com). In the meantime push strategy also work best for wholesalers, suppliers inventors and others that by this time has already established a connection with operators.Then there is pull strategy, which Apple Inc. can use to adjoin demand that encourages customers to pursue an individual product aggressively the iFlash. However, it is intended mainly for the end customers. Nevertheless, a well built and able to be seen brand is required to make certain that the pull strategy is a success. Although, there are many ways a company can apply pull strategy to endorse their brand such as creating advertising strategies that involve the mass media promotion of a product. node relationship management that ensures current consumers is mindful of an innovative product that will fill an individual requirement, referral, and sale promotions and discounts.By exercising, those policies drive the demand for the iFlash product. However, because of the demand retailer are pushed to pursue the product as well as to stock on the shelves in their stores. Meanwhile, Apple productively implements the pull strategies tointroduce their products such as iPhone, iPads, iPods and their newest product the iFlash. However, several companies are willing to apply a mixture of push and pull strategies in order to have a productively market product.The strategies that were provided above explain the needs that drive barter for in our current company, which is Apple Inc. It also explains how to encourage retailers to promote its product within their stores. However, it also shows the drive to get customer to purchase iFlash, which is a useful product, it help if your iPhone, iPad, iPod, or Apple laptop has to be charge. For an instant, let us say that one has a meeting and the information that is require located on that hard drive, which can be helpful within that section. However, push and pull strategy help companies to push its product such as place, price, and promote to have a successful product as well as loyal customers. The industry category that Apple falls under would be that of the technological device and applications. This is one of, if not the fastest growing and most competitive industry categories today. Technology is advancing at such a staggering rate that it is often said that once one purchases a new device such as an iPhone or iPad it will soon be out of date because the next mannikin will be available in the near future.That should not detour a person from purchasing the product however, just know that if you want the newest and best model you will have to infinitely upgrade, which is quickly becoming the norm. This is also in fact how Apple solves the targ ets needs, because the reason the advancements and next generation models are developed so rapidly is because both the developers and consumers recognize new options that could be make available or improved. Even when only minimal improvements or new options are recognized, a new model with those options included is developed and distributed virtually always with extremely successful sales. IFlashs main competition would be Samsung being that they would try to duplicate the same technology as iFlash. Another competitor would be Energizer or any other type of battery maker. However, they would be unsuccessful in the industry because constantly buying batteries to maintain a charge on the devices can be expensive and inconvenient.IFlash would be different from other competitors because while they still struggle with wires bending, breakingand being lost, the iFlash USB is a portable device that is conveniently stored with a persons portable device for protection. What makes your organ ization different from its competition? When it comes to competition, Apple Inc. is truly in its own category. Apple does not just sell devices it sells online services as well. You have the online Apple store to purchase the latest products, ITunes for media browsing, Safari web browser, and IOS operating system. Apple also has its own retail store that touches 14 countries.This store is not your average retail store, its high tech design and Genius bar to help customer with any technical support. This store also provides presentations and workshops to train the earth on new products. Having something so beneficial for the public to utilize definitely sets them apart from its competition. Apple as a company has proven its relevancy in todays market. Its products are in very high demand, being the largest Apple is the largest publicly traded corporation in the world by market capitalization, with an estimated market capitalization of $446 billion by January 2014 (Apple Inc., 2014). Product, Pricing, and ChannelsIntroductionApple Inc. incorporated in 1977. Their business model has been design, production, and promotion of personal computers, messaging and communication devices, mobile media, laptops and other portable digital equipment. The company also produces a wide shop of associated software applications, secondary merchandise, and services, the most well-known among these iPhone, IPod, iPad, Mac Book, IOS and OSX systems. Apple tardily purchased a seed company from Silicon Valley that focalisees on I-Flash Charger. A detailed description of the features of your product or service including how it solves the needs of your target market Apple, Inc. has introduced a new product called the iFlash. It is a portable flash drive combined with a charger, designed for people who need to multi task on a daily basis. Having a flash drive on one end and a charger on the other end, has its simplicity and over all convenience. . The iFlash comes in varies GB of 8, 16, and 32, with its compatibility with all Apple products. It also comes with a docking station that it connects to so that it can charge itself. It gives the average person on the go, the luxury of being able to charge your phonewithout worrying about finding an outlet to plug it into.This iFlash lets you have the freedom to charge your phone, without being connected to a power source, which is great for this fast-paced generation. The iFlash is also Wi-Fi capable which means that whenever you have Wi-Fi capability you can upload and sync your phone with iTunes and iCloud as well as perform any updates that are needed to any applications or to your operating system. The built in flash drive allows you to save information from your phone to the flash drive if needed or you can use it as a portable flash drive on its own, and save work from a desktop computer or laptop. This new product was created with much thought to make your everyday task that much easier. A description of how m arketing efforts will change with each mannikin in the product life troll Since a very well established firm such as Apple is introducing the iFlash, it will have a great chance for very successful profit margins.The introduction itself is expected to be very successful as with many other Apple products introduction where in many cases people actually camp out hours, even days sooner the release. The lines at Apple stores when a new product or new version of a popular is being released are always extremely unyielding but the consumers do not care, or rather, they do not let that stop them from wanting to be one of the first to own the hot new Apple product. That being the case, during the marketing introduction phase of the iFlashs life cycle the marketing strategy will be to have ads on T.V. during popular shows, as well as in printed publications that appeal to a tech savvy and in that case maybe younger consumer group.During the market growth phase we desire the iFlash will have shown how wonder fullyy convenient it is and is necessary have. Therefore the product will then be market to a much wider range of a consumer group and ads will be place in other types of publications, and ads on T.V. and radio will be during different times of the day as well as during different programs and on different stations to appeal to that wider demographic. In the market growth stage, industry sales grow fastbut industry profits rise and then start falling. The innovator begins to make big profits as more and more customers buy. Nevertheless, competitors see the opportunity and enter the market (Perreault, Cannon, McCarthy, 2014). That being the case we expect there to be copycat products as there usually are so prices will have to beadjusted accordingly because some customers will not care if the product is of the same quality as the iFlash if it is half the price.During the life cycle phases of market maturity and especially the sales decline phase, we will begin t o develop a new generation of the iFlash with new capabilities and perhaps at a better sign market price. The packaging you will use for your product or service and how it will add note value When it comes to packaging, it may appear as less important to some customer electronics companies. Meanwhile, Apple impressions on their packaging design are taken very seriously. The way Apple package its iFlash and other products, everyone who has opened an Apple product of any kind know that Apples packaging is well designed. It reflects a amity in which many companies do not take the time distribute. Therefore, packaging for Apple is more than how products are placed securely inside its package. Apples packaging always looks clean and simple, and the iFlash packaging will be true for the brand. However, the art of the cover of the box is a small size box for the product, which would be inside. In other word, it would be the perfect marketing message, building expectation and making the product the center field of attention.Meanwhile, the only other graphic arts on the package are the Apple logo, and the name of the product would locate in the side of the box. Therefore, with the iFlash, being a flash drive on one side, however, the space on the iFlash runs from 8GB to 32GB, which is good for storing pictures and another(prenominal) source of information. The packaging Apple created for the iFlash is unique and made exactly to fit the iFlash, which is stored safely in its box. The appropriate set strategy for your product or service and the price you will set at launch The appropriate pricing strategy that will be used upon sign launch of the iFlash would be premium pricing. Premium pricing strategy establishes a price higher than the competitors. Its a strategy that can be effectively used when there is something unique about the product or when the product is first to market and the business has a distinct competitive advantage (Richards, 2014). Since the iFla sh will be the first to market, the competitive advantage would be at 100%. Until competition and knock-offs hit the market Apple can continue to charge premium pricing on the product.The iFlash will be offered at four different price points based upon the USB flash drive memory capability. The 2GB will be launched at $19.99 and will beavailable in the same colors that are available for iPhones. The 8GB will be launched at $29.99, 16GB launched at $39.99, and the 32GB iFlash will be launched at $49.99. By offering these products at the available pricing, the consumer will notice that the prices are not that much different, and in some cases cheaper than just purchasing a USB flash drive it, and the iFlash performs an additional function Even if competition comes into play, the iFlash is reasonably priced for an Apple product, and as with all other Apple products, customers have proven willing to pay for quality over price preference. Since the iFlash will be the only product of its type available as a dual feature product, the hype will be instant and hope that the buzz will remain as people flock to purchase the product. The ability to carry around your data and charge your phone at the same time without being tied to a wall outlet allows an iPhone user to be more on the go than before and have more capability to share information, save information, and transport their information.The ability to take the iFlash anywhere and charge your phone from a portable location is a feature that has not yet been offered from any phone competitor to date. By setting, the pricing amounts at the above points Apple can decide to lower them if needed once competitors enter the market, however, based upon the features and quality of the product Apple believes this is a valid and acceptable pricing strategy, which has been set for initial launch. The channels of distribution you will use to sell your product along with a description of how each channel partner will add value Ap ples stores are among the most successful brick-and-mortar shops around, generating more revenue per square foot than any other retailer in the joined States, including Tiffany. (Paczkowski)Apple has over three hundred and seventy two store in the United States but the retail outlets sold 40% of the merchandise from Apple. Apple deals with all the phone outlets plus trounce Buy, Wal-Mart, and Amazon. The main revenue the company makes are from the channels distribution centers, Amazon is a big seller because of the Internet availability, and they deliver quickly. The phone centers such as Sprint, Verizon, T-Mobile, ATT, and Best Buy are hands on type of distribution center where you can look at the product in real time make it easy for Apple consumers to buy or look at the Apple product.Apple is using two major distribution channels to reach the end-user. Direct distribution Apple established the retail stores in different regional location it displays the product and provides the information and support to the end-user directly. Indirect distribution Apple used the intermediary organization to Fragmenting bulk supplies of inventory, provides the financial services to retailers and Increase ease of customer purchase, beside, Apple minimize the transport costs by monitoring and operating a warehouse close to the intermediaries. The supply chain for Apple products are a vast majority because Apple knows how and what the consumers want and the suppliers are more than happy to get the product for them. Apple products are a worldwide enterprise and the consumer continues to want more so Apple produces more and supplies the chain.With the Apple Standard being adopted as the Industry metre and Apple becoming the major supplier of digital software to the Consumer Electronics industry Apple is in a unique position to leverage its design and innovation capabilities to make high quality digital products for this market. Apple can then use the differentiation strategy t o command premium for its products based on the quality and features. They would then become a niche player in the upper and premium end of the digital products market.ConclusionThe Apple iFlash has the potential to change the mobile device market. The method of presentation is going to destine how quickly this will pop off. The competition will follow the product through its distribution channels, but this product will lead the market exclusively for a significant period. It is during this time that Apple will focus most on developing and perfect the unique functions of the product. The pricing strategy and distribution phases will provoke maximum profitability. In the current world, everything has turned digital. Today, the use of iFlash has influenced considerable factors that have effectively enhanced terminus and mobility. This has influenced a great challenge to the upcoming generation because of the new devices and the course outline they cover in their institutions. Howe ver, Apple Inc. created a suitable device that can meet all the need of the current generation. In general, the target market of the iFlash is thecurrent and the upcoming generation.Research shows that most youths are attracted to Apple products because their brains are intelligent, and they believe that this is the right device. The device can store information and link Apps to multiple devices. In addition, the iFlash has suitable features compared to other storage devices. This iFlash will be widely used because of its speed, compatibility and efficiency compared to other storage devices. Your promotional strategy for your product or service, including how you may use the following Advertising, Public Relations, Digital Marketing, Sales Promotion, Direct Marketing, suit Marketing, OutdoorThe promotional strategy for the iFlash would be what is typical from Apple. Advertising is a key so there would be numerous clever televisions, radio and printed advertisements to inform the pu blic of Apples new product the iFlash. Because of the fact that Apple already has very loyal following the advertisements would primarily focus on bringing new customers over to the Apple line of products but also to inform those that already own Apple products how beneficial it would be to own an iFlash.Public relations would be handled in all Apple store locations as well as all other subcontractors that have agreements to sell Apple products. Obviously, Apple stores would have great promotional deals on the iFlash as well as all other Apple service providers that sell Apple products and services and we would offer promotional discounts all around for the purchase of an iFlash. Apple plan to take full advantage of social media to advertise the great benefits of owning an iFlash and will send digital messages to current customers. That already own an iPhone or iPad so they may see firsthand what a great product the iFlash is.The iFlash will also be marketed at popular events such a s sporting events and music concerts to allow the public to see how wonderful a product is and how it could help them. Both save the images and videos that they have taken on their iPhones as well as to insure that they have a full charge to take as many pictures and videos as they want without worrying about storage force. As we, all know our hand held devices are fantastic for capturing important or fun times in our lives but often times the capacity is limitedbecause we have done so many times. without saving our images or videos to an external drive and when another moment that we want to capture occurs our device is unable to because the memory is full or your device has used its charge and not only can you not capture the occasion but you may not be able to call someone in case of an emergency. With an iFlash in your pocket, this will never happen again. The effect professional selling may have on your offering

The Importance of Partnerships with Parents for All Aspects of the Childcare Service Essay Example for Free

The Importance of Partnerships with P bents for all Aspects of the Childcare Service EssayThe partnership with parents is very main(prenominal) as it is the key to making sure that the youngsterren in my care get the best care easy and are happy and settled in my setting. With the introduction of the Children Act in 1989 parents were given definite rights. This include being able to access information on their childrens progress and achievements in their setting and as well a preference to parents as to which school they wanted their child to go to. Since the introduction of the EYFS in 2008, a clear framework has been put in place to foster partnerships among parents and totally professionals, including childminders, pre-schools, nurseries and schools. The relationship between parents and childminders can be very close, parents will be coming into my home every day and it is fundamental that I put this on a professional footing by having a Parental date Policy that clea rly states how the partnership between the parents and I will work.I will welcome all parents into my setting and encourage their involvement in order to ensure their child is comfortable enough to thunder into confident, happy individuals. The partnership with parents starts with the first initial enquiry / visit. I need to build a resonance with the parents by understanding their requirements both culturally, socially and any routines they clear. I will always endeavour to declare a childs routine and discuss with parents how this will be managed taking account of the children already in my care. whatever cartridge holders a compromise will need to be made, as long as this is agreed by all parties. Different cultures have different approaches to modesty, clothing, and the use of the toilet and hygiene arrangements. Some cultures have very specific guidelines on the preparation and storage of food and the type of food they eat. All these aspects need to be considered and discus sed with the parent at the initial enquiry / visit stage. Once I have established the basic requirements of the parents I will draw up a contract with the parents for the care of their child/(ren).Before a child starts in my care I will want to have near settling in sessions. This is important to ensure that the child, parent and I can have some time to get to know each other and clarify any points regarding routine, specific needs and communication. There are many ways of communicating with parents, keeping a daily diary, telephone calls, email, a chat on collection or drop off and formalised parent meetings.A daily diary is especially useful when children in my care are young and are still in appies, on conventionalism milk, or being weaned, or just starting to feed themselves and / or not yet talking. phone calls or email communication is more likely to be an agreed regular communication in the evening or weekends. I would not envisage this being the preferred method of commun ication as face to face discussion would be more productive. I would propose to hold parents evenings, at least twice a year. The purpose of this would be to review the childs progress, discuss any issues and visualize for the coming six months.

Budget Management Analysis Essay Example for Free

Budget Management Analysis Essaymonetary value divergency is a way of showing the financial feat of a consider. It is the mathematical difference amid ciphered personify of work performed, and the actual cost of work performed. Both calculateing and forecasting be financial projections. looking at at the differences between forecasting and budgeting, forecasting is broad in scope and part of strategic prep ardness whereas a budget is more than specific and detailed, with expenditure heads specifically matched to sources of income. Cost variablenesss may be each positive or negative figures. negatively charged figures happen if you spend more on a project than you allowed in your budget.Positive figures result if you spend less on a project than the budget nameed. Negative cost variance figures are almost always a bad thing for a business, as companies cannot always guarantee they can come up with the funds to c everyplace the excess cost. However, positive cost variances are not always good for a company, either. For instance, if customer service or good select parts are sacrificed for a positive variance, a business may not sell recur clients. Cost variance figures must be examined in the context of the business to turn back the true continue those numbers provide have.Managers delectation budget management analysis as a device to put on sure that all resources available are beingness utilise efficiently. The budgets are determined yearly and are base upon the previous years budget and variances. Benchmarking gathers information of the mental processs and processes from similar nerves and compares the data to help with make improvements. Cost Variance in Budget Management Various strategies are used to control budgets managers and the psyche financial officer of most healthcare nerves have the tools needed to manage the budget.By managing the budget the governance will be better prepared for the financial forecasts, which are the companys future expenses. round strategies and tools that will assist with managing the budget are zero based, activity based, performance based, cost variances and benchmarking. Zero based budgeting analyzes every expense within an organization and justifies the need and cost of each. Activity based costing is the assembly of the operating cost data, which is assigned to specific activities such as engineering. The performance dashboard uses the metrics of performance and analyzes the root cause of financial problems.Cost variance analysis looks at the differences of the actual cost and pass judgment cost of an expense. Motivating the staff and informing them of the budget goals is another strategy that may be used to help the organization succeed (Nayab, 2011). Expense Results The expense reports show the difference between the budget and the actual amount spent and the result is called the variance. Variances may be within the budget which is favorable, or over the bu dget which is unfavorable. The variance is used to predict the budget for upcoming years, help with spending during the current year, and help with evaluating the managers and their departments.To determine the cause of variances the managers must investigate and justify to upper management why the variance come outred. There are a variety reasons for variances, which must be identified and controlled if possible. While analyzing the nursing expense results from various units for a pay period, there were some favorable and unfavorable variances. While reviewing the expense record the paid copious hours variance was within the budget and the paid nonproductive hours variance was 60 hours over the budgeted hours.The unfavorable variance of paid nonproductive hours may have occurred due to some staff being on modified duty, sick leave, meeting age, or education time, which means they are getting paid with no tolerant care involved. The overtime percentage of hours variance was 7. 5 % over the budget and the registry percentage of hours variance was 8. 0% over the budget, both are unfavorable. The overtime may have been caused by bad time management, late arriver of the next shift, or working past shift hours due to not enough staff.The increase in the registry hours may have been due to not enough regular staff due to hiring debar or staff being off for personal or illness reasons. The hours per patient day (HPPD) certify productive hours was . 13 over budget, the involve product hours was within budget, and the total productive hours was within budget. The hours per patient day over budget may have been caused by the unit being over staffed or also due to the overtime and registry hours. The average daily census (ADC) per unit varied from being within budget to 7. 50 over the budget.The daily census is very unpredictable and depends on the time of year, the admissions from ER or the clinic, and transfers from other hospitals or facilities. Strategies to k eep the results aligned with expectations may be done by performance budgeting, which will analyze key areas such as staffing, cost control, increased productivity, and indirect and direct patient care. The activities affected by analyzing these performance areas would be daily staffing calculations, reduced cost to the unit, working more efficiently and better time management, patient care planning, and time spent on patient charting. offering incentives could also be a good way to involve the staff by informing them of the budget goals. Benchmarking Benchmarking helps to identify performance gaps and identify where improvement is needed. Benchmarking is used by large health systems and smaller practices same as a tool to identify targets and set goals enabling staff to compare the operations service, process, and outcomes with those already attaining best practice goals (Borglum, 2008). There are many benchmarking techniques for the purpose of this paper three will be discussed, financial, performance, and operational.Financial benchmarking is performing a financial analysis and comparing the results in an effort to measure out your overall competitiveness and productivity (Cimasi, 2006). Financial benchmarking is among the more effective techniques for extracting information from a health care opening moves historical operating performance and presenting it in a form that facilitates informed judgments that help predict the subject entitys future operating performance and financial condition (Cimasi, 2006).Performance benchmarking involves comparing the performance levels of organizations for a specific process, this information can then be used for identifying opportunities for improvement and/or setting performance targets (Business Performance onward motion Resources, 2011). Performance levels of other organizations are normally called benchmarks and the ideal benchmark is one that originates from an organization recognized as being a leader in the r elated area (Business Performance Improvement Resources, 2011). Performance benchmarking may involve the comparison of financial measures (such as expenditure, cost of labor, cost of buildings/equipment, cost of energy, adherence to budget, money persist, revenue collected) or non-financial measures (such as absenteeism, staff turnover, the percentage of administrative staff to front-line staff, budget processing time, complaints, environmental impact or call center performance) (Business Performance Improvement Resources, 2011).Operational benchmarking embraces everything from staffing and productivity to office flow and analysis of procedures performed, this technique performs a comprehensive assessment considering different aspects of operational and business performance (iCognitive, 2011). Consequently, this mold will help companies to improve from decision-making at the strategic level to implementations at the operational level (iCognitive, 2011). These benchmarking choices were make based on the fact that all three techniques together will focus on the organization as a whole and not just one area, and might improve budget true statement in future forecast.Covering finances, operation, and performance will incorporate every aspect of the budgets involved in the organization and give mangers the appropriate tools needed to justify and correct variances throughout the year and future years. proof Strategies to manage budgets are used to maintain the actual cost predicted for budgets and to correct variances in cost. Variances may occur at any time, may be internal or external, and in most cases are amendable once investigated by the mangers.Benchmarking is used in strategic management and compares processes and performance to help improve organizations. The use of financial ratios and benchmarking is critical to understanding an entitys overall historical performance and to the forecasting function of paygrade analysis (Cimasi, 2006). This paper has discussed specific strategies to manage budgets within forecast, compared five to seven expense results with budget expectations, describe possible reasons for variances, gave strategies to keep results aligned with expectations, recommended three benchmarking techniques, and identified what might improve budget accuracy, and justified the choices made.

Gender difference Essay Example for Free

Gender difference judgeThe article I read is Health is not a mans domain direct accounts of gender difference in life-expectancy in Russia. The authors, Ilkka Pietila and Marja Rytkonen, examined the meaning of health to Russian take down people, conducting interview with 29 people aged 15-81. They concluded that the role of the individual in healthy responsibility is very weak, with a stronger emphasis on societal and govern custodytal influence. They also found that in relation to gender, gender roles and dealings are static with few alternatives despite social changes. This study was prompted by the large gender bedcover in life-expectancy in Russia.In 2006, the average life expectancy was 59 years for Russian men but 72 years for Russian women. Pietila and Rytkonen wanted to see if this gap was caused by gender perceptions of health and/or each some other or by something else. The theoretical basis for this research is a surgical procedure Frankel and Davison call lay epidemiology, which states that individuals interpret health risks through the routine observation and discussion of cases of illness and remnant in personal networks and the public arena, as well as from formal and informal evidence arising from other sources, such as television and magazines (p. 071).The researchers discerned four types of explanations essential/naturalist explanations (biological and psychological differences), explanations connect to social roles, explanations related to social change and explanations related to health behavior (p. 1075). They also found that these explanations often centered almost one health behavior heavy alcoholism. This article is a great because of its discussion the masculinity stub drinking, as well as the cultural aspects yet how the women tended to see drinking as more of a health hazard then the men who participate in it.The phenomenon of the gender gap and the cultural aspects of drinking add unique curveballs to solving the he alth crisis in Russia today. An article like this one is very cardinal because it illustrates factors that need to be considered when coming up with a public health policy for Russia. For example, this findings of this research would provide the argument that prohibition would not work in reducing alcoholism in Russia alcohols cultural significance is too strong for such a policy to consider any lay support.The article also noted its limitations. The authors only interviewed subjects in St. Petersburg, which is one of the more Westernized cities in Russia and is more seeming to suffer an higher educated and socioeconomic population compared with the majority of Russia. The authors conceded that this population dynamic may have skewed the results. They also admit that their research sample was small (only 29 people interviewed), although they did their best to have a variety of ages and occupations within these people.One excellent point in the researchers methodology is the us e of native-Russian speakers to conduct the interviews, and having men interview men and women interview women. The use of native speakers would allow for the nuances of verbiage and communication to be picked up. The gender separation also nullifies the possibility that gender biases would have taken correct during the interviews.

The Power of Nonviolence Essay Example for Free

The Power of Nonviolence EssayWe heard that the metropolis had decided to allow the legal philosophy officials to stand by and allow the hoodlum element to come in and attack us. The romance The Power of Nonviolence by John Lewis takes place in the Southern United States during the late 1950s and early 1960s. An important idea revealed in The Power of Nonviolence is life can be warm only when you should always keep overtaking that is what gets you were you are. Three ways that this theme is revealed are, John Lewis and other blacks organism discriminated against, John and his friends doing the sit-ins, and capital of Tennessee desegregating the eat counters. The first way the theme is revealed is by John Lewis and other blacks macrocosm discriminated against. In the Southern States black people were discriminated against and were not allowed to eat or watch movies at the alike(p) places as white people because they were colored. Because of their skin they were denied the same things as white people. As shown in this quote You bought your ticket at the same window that the white people did, but they could sit knock downstairs, and you had to go upstairs. This quote supports the theme because it shows how hard life is on them and how they go on.The second way the theme is revealed is by John and his friends doing the sit-ins. Many people would go into the segregated places that served food and sit at the counters and wait to be served. Some times they wouldnt get served at all other times they would get attacked, but they refused to fight back violently. As seen in this quote They would sit down in a in truth orderly, peaceful, nonviolent fashion and wait to be served. This quote supports the theme because they wont back down and kept going on through hard times.The final way the theme is revealed is by Nashville desegregating the lunch counters. After months of the peaceful non violent sit-ins Nashville became the first city to desegregate its lunch counters and permit blacks eat there too. As shown in this quote And so Nashville became the first major city in the south to desegregate its downtown lunch counters and restaurants. That was the power of non violence this final quote reinforces the theme by showing that they got were they wanted to because they kept going on through hard times.The theme revealed in The Power of Nonviolence is life can be hard but you should always keep going that is what gets you were you are. Three ways that this theme was revealed were, discrimination all over the southern states, students participating in lunch counter sit-ins, and Nashville desegregating its lunch counters. Though out the story I was affected deeply by the careless discrimination and realized how horrible that it is and it let me see the light and realize what I was doing do by and what I can do to correct it and fix the problems of discrimination.

Electrical Engineering Essay Example for Free

electric engine room Essay1. IntroductionEngineers hire the potential of developing technology that will be used by hundreds, thousands, even millions of multitude. Since so many deal ar using this technology, it has to be safe and it has to benefit unrivaled population without making a nonher suffer. As the engineers design new technology, they are the ones that get under ones skin an estimable accountability to ensure that it will non endanger lives or cause any suffering. The purpose of the essay is to research the specific bulges that face electrical engineers. The primary focus in this essay will be addressing the incredulity how force out an identification number be an estimable resuscitate if it does not directly endanger human life sentence or decree? This is particularly important as in contrast to other branches of engineering, the moral issues contact electrical engineering do not usually affect a consumers health or lead to injury or death. A c ivil engineering dilemma could involve a mental synthesis collapsing or roads falling apart leading to direct death or injury, such as the LAmbiance Plaza Collapse1 in Connecticut, or the Sampoong Department Store Collapse2 in Seoul.However, as discussed in Fleddermann (2000)3, the problems faced by electrical engineers are no less important, and that the engineers in this discipline should be aware of the particular estimable dilemmas of this field. The field of electrical engineering covers a wide range of technology from power generation and transmitting lines to integrated rounds used in computers. This essay will outline, using real-life examples, three major concerns in electrical engineering and explain how they touch the world on an international scale. The current solutions to the ethical dilemmas will be evaluated using ethical analysis, and alternative solutions will be provided. The following scenarios are an excellent illustration of the ethical issues that electri cal engineers have to face and opens up a unique discussion about their responsibilities in both a national and international setting. Issue 1 Quality of intersection point vs. commercial successElectrical engineers are involved in the manufacturing of everyday household appliances. The circuitry that is designed is used in products that are change by the manufacturer. Manufacturers can prioritise the commercial success of their product over the actual quality. This can outcome in a conflict of interest between manufacturer and engineer since the manufacturer can befinancially motivated, whereas an engineer is supposed to hold paramount the welfare of public in their professional duties (engineering spiel out of ethics)5. An example of this is the manufacturing of the Intel microprocessor in 19944. The microprocessor had a soil in it that meant that a regularly used operation by users would give the incorrect results. The engineers knew of this problem, and rectified it for f uture version. Despite this, Intel continued selling the product.This error was found by users, and Intel decided it would yet replace microprocessor with a good one to people who could demonstrate that they needed it. Should Intel have provided a replacement regardless? Since Intel was aware of the problem, was it unethical to withhold this information from the users? If this information had been given, and warnings had been included, does this solve the ethical problems for the society? According to Intel, since the error was so minor it would not affect the majority of users. However the a couple of(prenominal) people would have suffered from this flaw could have been rectified if Intel had offered to replace their microprocessor for free. This is what Intel did do and so according to utilitarianism principles their reply was ethically sound.However, what was immoral was the fact that they did not bring up this issue themselves, and that they continued manufacturing and selli ng the product without warnings. They did not respect the dignity of their consumers enough to let them be informed consumers. By withstanding Kantian ethics, one can determine that Intel did not respect the dignity of their customers, and was merely using them as a heart to an end. This was to maximise their profit margin by exhausting their faulty stock. There are a chassis of alternative solutions that Intel could have taken. Intel could have continued selling their product with a warning label so that further customers would be aware of flaw. A better solution would have been if Intel discontinued making this microprocessor and told their customers of the flaw straight away, whilst also offering a replacement chip. Issue 2 experimental nature of electrical.The technology used by engineers to design equipment is complex, and outside the understanding of a majority of general consumers. In sum to this, the steadfast effect of near of these technologies is unknown. Since ele ctrical technology is designed on such a minuscular scale, there can beunknown personal effects due to our limited understanding of quantum physics. This raises an interesting issue that has sparked debate. Can we use technology that we dont fully understand, but use on a daily radix? Is it safe to use this technology considering that there may be a potential adventure that we have yet to comprehend? The nature of electrical engineering can be somewhat experimental. Transmission lines are used every day to transfer energy into our homes.There are inconclusive theories6 that suggests that these transmission lines which delegate low-frequency electromagnetic radiation can be malignful to the general population. This ranges from causing headaches and muscles fatigue to an increased risk of cancer6. Is an engineer obliged to consider these potential risks in their design, even if there is little proof or knowledge into the lasting effects? Currently transmission lines are designed so that they are around 5-10 metres off the ground, this is both for efficiency as well as to remove them from the reach of the general public, avoiding electrocution. However, not many transmission lines have shielding to reduce or eliminate the effects of electromagnetic fields, as there is no quantitative evidence to suggest that shielding is necessary. If the observational theories were proven to be true, yet unlikely, that would mean that the general public have been placed in a position of possible harm. In the unlikely case this was true, does the small probability of this being true outweigh the seriousness of the potential harm (cancer).An engineer should be morally responsible at all times, and so an engineer should employ some sort of safety measure. hitherto if there is only a tiny potential for transmission lines to have lasting negative effects, there should be methods used to combat this threat. This is gifting contractualism principles. If engineers themselves bel ieved that they could be exposed to these abusive effects, and knew that they could do something about it, they would integrate some shielding into their transmission line design. Issue 3 sustainability and power generation, impact of cheap labour Power generation and sustainability is a key concern for all people in the world. Electrical engineers are a vital part of this orbiculate machine concerned with sustainability.Engineers primarily concern themselves with providing the most efficient means of power generation and distribution, but this can cause negative effects on the global community. Can a balance be achieved? Is it possible for an electrical engineer to bemorally responsible at all time? Our current primary energy source is symbiotic on a limited resource, coal and fossil fuels7. The utilisation of these materials results in emissions and waste that are harmful to the environment. Since an electrical engineer is only concerned with the production of energy and not o f its disposal is this even an issue they should concern themselves with? Its not just up to one person to be ethically responsible. An engineer is only a small part of a net create of morally autonomous agents.An engineer can apply virtue ethics or kantian ethics, and create awareness of environmental issues. An engineer should have a virtuous nature and consider all areas of society that they can impact. If an engineer applies Kantianism, their actions would involve trying to announce their managers that they are using the Earths limited resources as a means to an end, and the environment gets negatively affected by this. If an engineer raises concern about environmental issues, then they are ethically sound. Even if the situation does not change due to the opinions of higher up people, the engineer has done all that they can be expected to. Cheap LabourAn example of our global effect is found in a youtube video8 where cheap child labour is used to break down parts in a circuit b oard for further use. The toxic fumes emitted from deconstructing the components are extremely hazardous and can cause lasting health consequences. Companies source labour to developing countries because it is an extremely economical alternative. This is primarily due to developing nations not having as stringent workplace health and safety requirements, and also being able to obtain workers who would work for a much lower wage. Essentially this action will achieve the same outcome, for a lesser cost. These companies clearly priorities profit margins over social wellbeing. Is this an electrical engineers concern? An electrical engineer is part of the company that makes the decision to employ cheap labour, and so they can be in a position to incline this decision. A number of options are available.Employ 1st world employees to perform the same job topicallyThis will mean that there is a higher cost for the company. However, this will take away work from third work countries. Cheap l abour will no longerbe exploited, but the people of the country will no longer have employment, which could have serious roll-over effects on the society and economy. A better solution would be Employ 3rd world employees, and provide better payoff and working conditions. The major benefit of this is that a company can still provide work for the global community, while improving the working conditions and economies of the developing nations, rather than exploiting them. The downside is extra cost put into educating employees and providing good equipment to apply process. Both scenarios involve extra money input from companies, resulting in loss of profits, but this is weighed against the safety of the people contracted to the company. Value of human life is held paramount here which satisfies engineering code of ethics.References1. http//www.engineering.com/Library/ArticlesPage/tabid/85/ArticleID/168/LAmbiance-Plazza.aspx 2. http//www.hazardcards.com/card.php?id=83. http//www.ele.ur i.edu/courses/ele400/f12/cases.pdf4. B. Crothers, Pentium woes continue, Infoworld, vol. 16, no. 48, pp. a. 118, Nov. 18, 1994.5. http//www.engineersaustralia.org.au//sites/default/files/shado/About%20Us/Overview/Governance/CodeOfEthics2000.pdf 6. http//www.mcw.edu/radiationoncology/ourdepartment/radiationbiology/Power-Lines-and-Cancer-FAQs.htm1 7. http//www.dg.history.vt.edu/ch2/impact.html8. https//www.youtube.com/watch?v=YeDw6yHQVbI